Visual Literacy & Critical Language Awareness is one of 9 topics in the Grade 10 English First Additional Language CAPS syllabus, covered across 3 lessons on Study Vault. Below are real practice questions from this topic with full worked answers.
Sample practice questions
Easy
1. In an advertisement, what is the short, memorable phrase designed to stick in the reader's mind called?
The slogan
The body copy
The masthead
The byline
Answer: The slogan — The slogan is a short, memorable phrase designed to stick in the reader's mind and sum up the product's appeal.
Easy
2. Which technique makes a feature larger or more extreme than in reality, often used in cartoons for comic or critical effect?
Exaggeration
Symbolism
A caption
A slogan
Answer: Exaggeration — Exaggeration makes a feature or characteristic larger or more extreme than in reality, for a comic or critical effect.
Medium
3. A cartoon shows a wilting plant next to a "CLOSING DOWN SALE" sign, where the plant represents the struggling business. Name this technique.
Answer: Symbolism — Symbolism uses an image (the wilting plant) to represent a bigger idea (the struggling business).
